We Build Authority, Demand and Growth
RKM Communications is a strategic communications and brand consultancy for beauty, wellness and medical aesthetics brands. We help founders and leadership teams define their position, build authority, influence the right audiences and create the visibility and profile needed to drive trust and commercial growth.
With more than 25 years of sector experience, our work extends beyond publicity. Through brand positioning, reputation management, expert profiling, professional advocacy, media relations and strategic partnerships, we help brands become recognised leaders within their category whether they are entering the market, scaling or repositioning.
RKM works at the intersection of professional credibility and consumer desire, earning brands the trust of experts and the demand of consumers.
We help brands speak to both audiences with equal authority. Professional advocacy and expert profiling build a brand’s standing within the sector. Media, influencer, awards and experiential work creates demand with your consumers. Together they strengthen your position in the market and support long-term commercial growth.
Beauty
We are able to position our clients as the must have brands in the beauty sector with both press and consumer. We are known for delivering beauty PR and communications strategies that build trust, showcase your brand messaging, product excellence and thus influence consumer choice.
Medical Aesthetics
For 25 years, RKM have been at the forefront of Medical Aesthetics, managing the media and communications strategies for clinics, leading practitioners and global aesthetic businesses from injectables and regenerative treatments to energy-based systems and devices.
Wellness
We are proud to have helped brands own their category, but more than that we help them define it, which is why RKM remain at the forefront of the health & wellness sectors and are experts in deciphering and delivering your brand message to your customers.
Brands we've helped move forward
Plinest
RKM was appointed to launch Plinest Polynucleotides in the UK and drive media share in a category dominated by established competitors. Through strategic press events, comprehensive educational campaigns, a media ambassador programme, and targeted KOL outreach, RKM successfully positioned Plinest as the UK’s leading polynucleotide brand.
K18
With a presence in other territories, RKM was tasked to launch K18 into the UK market. Focussing on the science and patented molecular breakthrough, this product is clinically proven to reverse hair damage. Working across traditional PR and media relations and influencer engagement.. it went viral and burst onto the scene gaining huge following and attention
Sculptra
Sculptra was an established brand, but it had been overshadowed by competitors’ new product developments in the biostimulator sector. Media awareness and understanding of the brand was low with Sculptra left adrift in many clinics positioning. RKM was charged with breathing fresh life into the brand, with an educational media campaign, event trail, treatment trials and HCP ambassador sourcing program, Sculptra was reborn! Holding the largest media share in its category and winning industry awards 25 years after launch
The Skin Diary
Created by the best dermatologists in the UK, The Skin Diary deserved the spotlight. Launching the brand’s first D2C products RKM ensured both prominence and prestige with strategically placed editorial features in leading publications and sell-out worthy visibility across multiple channels.
VOL.U.LIFT
To launch VOL.U.LIFT as the first topical solution to address GLP-1 usage skin concerns in the UK, RKM organised a high calibre press launch event, and briefed press for full beauty features in top tier publications. RKM also worked with our network of influencers who are currently using GLP-1 medications to create content on VOL.U.LIFT's benefits to boost new social media platforms.
ZO Skin Health
With an established key opinion leader and established range of professional treatments and product, RKM work with ZO Skin Health on its consumer and trade PR strategy in the UK supporting on its latest launches, innovations and industry collaborations.
Plinest
RKM was appointed to launch Plinest Polynucleotides in the UK and drive media share in a category dominated by established competitors. Through strategic press events, comprehensive educational campaigns, a media ambassador programme, and targeted KOL outreach, RKM successfully positioned Plinest as the UK’s leading polynucleotide brand.
K18
With a presence in other territories, RKM was tasked to launch K18 into the UK market. Focussing on the science and patented molecular breakthrough, this product is clinically proven to reverse hair damage. Working across traditional PR and media relations and influencer engagement.. it went viral and burst onto the scene gaining huge following and attention
Sculptra
Sculptra was an established brand, but it had been overshadowed by competitors’ new product developments in the biostimulator sector. Media awareness and understanding of the brand was low with Sculptra left adrift in many clinics positioning. RKM was charged with breathing fresh life into the brand, with an educational media campaign, event trail, treatment trials and HCP ambassador sourcing program, Sculptra was reborn! Holding the largest media share in its category and winning industry awards 25 years after launch
The Skin Diary
Created by the best dermatologists in the UK, The Skin Diary deserved the spotlight. Launching the brand’s first D2C products RKM ensured both prominence and prestige with strategically placed editorial features in leading publications and sell-out worthy visibility across multiple channels.
VOL.U.LIFT
To launch VOL.U.LIFT as the first topical solution to address GLP-1 usage skin concerns in the UK, RKM organised a high calibre press launch event, and briefed press for full beauty features in top tier publications. RKM also worked with our network of influencers who are currently using GLP-1 medications to create content on VOL.U.LIFT's benefits to boost new social media platforms.
ZO Skin Health
With an established key opinion leader and established range of professional treatments and product, RKM work with ZO Skin Health on its consumer and trade PR strategy in the UK supporting on its latest launches, innovations and industry collaborations.
Brands That Trust Us
Ready to take your brand to the next level?
Whether you're launching, scaling, repositioning or looking to raise your profile, let's talk about what comes next.