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The brief

Already an established and successful global fashion brand, RKM Communications was instructed by NA-KD to support and consult on the launch of its new cosmetics line, NKD-BTY, into Europe, providing strategic counsel on its external communications strategy and press and influencer outreach programme.

RKM Communications

Services utilised

  • Market Entry & launch
  • Events & Experiential
  • Media Relations
  • Social & Digital Media

RKM Communications

Services utilised

  • Market Entry & launch
  • Events & Experiential
  • Media Relations
  • Social & Digital Media

Results

As a result, NKD-BTY was successfully launched into Europe and its focus markets; DACH, Nordics, Benelux, France, through a comprehensive launch strategy and press and influencer campaign.

Contact us to find out more

Get in touch with us here at RKM to see how working with us can help your business grow.

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