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How to make an impact and increase your customer base in 2022

 

As we begin another New Year, with an air of uncertainty, but with hope on the horizon for 2022, it is more important than ever to safeguard your business and increase your customer base to generate sales and revenue. Whilst we are still adapting to the new normal and there is hope on the horizon, you need to ensure that you are talking to your customers, because if you don’t, someone else will!

If you have a product brand, it is vital to keep communicating to your customers and increase your visibility with them. Editorial coverage, positive reviews from influencers and an engaging social media platform are key to communicating your messaging and product offerings to your target audience as well as supporting the retailers who stock your products to drive traffic and sales.

For clinics and salons who now have more reassurance that they will continue to remain open, it is vital to stay front of mind to your target customers and stand out from the competition, as well as positioning yourself and your brand as thought-leaders through expert comment opportunities and treatment reviews in consumer, national and trade media.

The RKM team worked with their clients last year and continue to do so, to ensure they maximise visibility among their target audience, stay front of mind to new and existing audiences, and continue to generate sales and revenue. Through our strategic media relations, influencer outreach and social media programs, our clients are not only at the forefront of the industry thanks to the coverage they are receiving but continue to see an increase in product sales and treatment bookings as a direct result of the activities carried out by the RKM team.

If you want to see an increase in your revenues this year, please get in touch to find out how we can help you keep your product, clinic, or salon front of mind to your customers and ensure that you grow your existing databases, increase your profile, and generate sales.

 

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Get in touch with us here at RKM to see how working with us can help your business grow.

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