Blog

Blog

Our latest industry insights

Please find below some insights from the worlds of Beauty, Medical Aesthetics and Lifestyle & Wellness, but also some news on what we have been up to. We try to keep this as up to date and relevant as possible but as our clients take priority - apologies if we are a bit behind from time to time!

  • RKM Pulse, November 2018

    Pulse

    Instagram cracks down on fake followers gained via third party apps For most of us, this is great news, and exactly what needs to happen. The days of faking your ‘insta-fame’ and manipulating brands into thinking your following is genuine are over. Well, at least we hope so! Many of you will be aware of […]

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    Tips, Tricks and Trials: Social Media

    Tricks and Trials

    We’re known as ‘the skin geeks’ of the PR world, and our clients will certainly back that up! But our Social Media team is also growing, and they’ve taken over this week’s blog to show you a window into their world – complementing the brilliant print and digital publicity that emerges from RKM’s doors with […]

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    RKM October Highlights

    Highlights

    October and November have been a busy few months at RKM HQ. With client press days to introduce a brand-new treatment to UK press, scouting out the latest under the radar beauty brands at Indie Beauty Expo and most excitingly a brand new RKM-er joining the team, it’s a been a busy Autumn so far. […]

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    RKM Pulse, October 2018

    Pulse

    Why Instagram should take a top spot in your B2B marketing efforts Here’s a fact for you: Nearly half of all B2B product researchers are ‘millennials’, and with the largest demographic of Instagram’s users being 18-24 year olds, this is the best place to engage consumers where they normally spend time. No cold-calling or ‘hardcore […]

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    Tips, Tricks and Trials: Winter Skin

    Tricks and Trials

    It’s that time of year again; summer is gone, and winter is looming. The puffer jackets are out in full force and the sniffles have already begun in the office. We are always ready and prepped when winter comes around, wearing fluffy hats, snug gloves and cosy coats. So why do we always seem to […]

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    RKM September Highlights

    Highlights

    This September we have seen some brilliant and exciting campaigns emerge, including our big Daddy Day Care event for Mustela and the launch of EverActive C&E for AlumierMD. We worked to create a morning of relaxation at Duck and Dry for Dads and parents, which was also a fun, creative morning for the kids. As […]

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